Marketing Methods and Techniques Test   How is marketing defined in general? a. Maintaining accounting records b. Creating advertisements for television c. Promotion of products and services, advertising, and branding d. Development of products according to customer needs How does…

Advertising Skills Certification   Which of the following options refers to last minute advertising? a. Remnant advertising b. Covert advertising c. Public service advertising d. Surrogate advertising In 1950s, they were known as ‘slogans’. What are they now known as?…